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Market Research Services
Leverage Polaris Group Market Research services to discover opportunities in your local market! To help you glean detailed information about your facility's local market, competitors and referral sources, Polaris Group has developed a market research system designed to address a broad range of your market research needs. Polaris Group can help you identify the issues most relevant to your facility, deliver results quickly, and convey analysis in easy-to-understand maps, charts, reports and narratives.
Polaris Group Market Research services can help you:
  • Determine your facility's market niches
  • Identify local market needs and opportunities
  • Increase market share and revenues
Statistical tools available through Polaris Group Market Research services:
  • Feasibility Analysis. Determines the feasibility of specific programs, such as subacute services, outpatient rehabilitation centers, and acute care programs. Provides a highly detailed view of the market place, statistical reports, site-specific maps and an external analysis of referral sources and competitors.
  • Census Enhancement. For census improvement in the targeted facility, a thorough sampling and analysis of subjective and objective data, tele-interviewing and mystery shopping.
  • In-Depth Market Scan. Used to distinguish market trends and establish facility positioning for greater market share and increased revenues. Includes reports detailing area discharges, census data and Managed Care statistics.
  • Enhanced Market Scan. Provides an overall market benchmark to assist in defining various factors influencing census. Includes market overview, age distribution maps, facility identification reports and analysis.
  • Basic Market Scan. An entry level statistical tool to provide a benchmark comparison to competitors by providing an overview of competitors in your service area, detailed DRG discharge information from area hospitals, and market share mix of top 10 DRG's.
  • Tele-Interviewing and Ad Hoc Inquiries
 
Other Polaris Group Services you may be interested in:
   Therapy Services
  Medicare Services
  Nursing Services
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